5 Easy strategies for business growth image

COI: 5 Easy Strategies for Business Growth

Wisetail | 5 min read

There is comfort and familiarity in routine, but did you know that standing still will cost your business valuable opportunities? In our last post, we spoke about the ways COI can impact your business financially, operationally, and culturally, and can impede growth. 

To minimize the dreaded cost of inaction (COI), take advantage of these easy five strategies to grow your business. 

5 Easy Strategies for Business Growth Infographic


Cultivate a Culture of Continuous Learning. Encouraging a culture that values ongoing skill development is a powerful way to combat the cost of inaction. Provide your employees with opportunities for professional growth, such as workshops, seminars, and online courses. Create an environment that supports learning and knowledge sharing, where employees feel motivated to enhance their capabilities. By prioritizing continuous learning, your business will adapt to changes, empower your workforce, and seize new opportunities.


Foster Collaboration and Knowledge Sharing. Collaboration is key to tackling the risks of inaction, so break down silos and encourage cross-functional teamwork. Promote knowledge sharing and idea exchange by using chat platforms or project management systems. By fostering collaboration, you will tap into diverse perspectives, enhance problem-solving capabilities, and drive innovation within your organization.


Leverage Data and Analytics. Data-driven decision-making is essential in today’s business landscape. Implement systems to collect and analyze relevant data, such as employee performance metrics, customer feedback, and market trends. Leverage analytics tools to derive actionable insights and identify areas for improvement. By using data and analytics effectively, you will make informed decisions, allocate resources wisely, and address performance gaps promptly, minimizing the risks associated with uninformed choices.


Invest in Employee Development and Engagement. Investing in your employees’ development and engagement is crucial to combating the risks of inaction. Offer training programs, mentorship opportunities, and coaching sessions to enhance their skills and capabilities. Foster a supportive work environment that values employee growth and recognizes their contributions. Engaged employees are more productive, motivated, and committed to your organization, reducing turnover and driving overall performance.


Encourage Innovation and Risk-Taking. To keep a competitive edge in today’s business world, you must encourage innovation and risk-taking. Create a safe space where employees feel empowered to share their ideas, experiment, and take calculated risks. Implement mechanisms for idea generation and evaluation, such as innovation challenges or cross-functional brainstorming sessions. By fostering a culture of innovation, your business will stay ahead of the competition, adapt to market changes, and seize new opportunities.

By investing in your employees, culture, and leveraging data and analytics, your organization will proactively tackle challenges, improve performance, reduce turnover, and foster innovation. These strategies will help you reduce risk associated with COI, adapt to change, and unlock the success and growth your business deserves. 

Want to learn more about how you can unlock your company’s potential? Make sure to check out Part III of our COI blog series, and see how you can take steps to transform your business with a few simple, tactical adjustments to your existing learning strategies.

To further support your business strategies, watch our webinar series, Putting the Human Back in HR. This collection of virtual events aims to bring awareness, inspiration, and action to your people-centric learning and development strategies. Featuring Dr. Casey Cox, Founder of Ascend Coaching Group, learn how to build trust amongst your employees, build a reputation for retaining top talent, and learn how you actually sit on the same side of the table as your team members.